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About Rainbow:

Founded in 1995, Rainbow is a leading TV & Movie production studio which develops and distributes Kids and family animated series and films. Today, it is one of the most internationally renowned studios in the world. With its 450 full time creative talents, it is also the largest animation studio in Europe. Rainbow manages its distribution arms out of its head office based in Loreto, Italy and Milan, Spain, Amsterdam and Singapore. In addition, it houses a group of production companies including a theatrical CG production studio based in Rome, a video game production company based in Singapore, a Toy company based in HK and most recently, also a theme-park company operating Italy largest themepark, Rainbow MagicLand.

About March Entertainment:

March Entertainment is an Ontario-based digital entertainment company and an award-winning producer of branded digital content experiences for television, film, Internet and wireless platforms .But that’s just a fancy way of saying that they make TV shows, movies, games and apps. Over the years, March has created such successful television properties as Mia and me, Chilly Beach, Pet Squad, Yam Roll and Dex Hamilton, full-length animated feature films including Chilly Beach: The World is Hot Enough and Playmobil: The Secret of Pirate Island, and a myriad of web shows and games. Most of these are viewable and playable on March Entertainment’s entertainment portal.

About m4e AG/Lucky Punch GmbH:

The m4e Group is an international brand management and media company for children’s and family entertainment content. m4e AG is a leader in creation, production, distribution and marketing of animated and live action programming. Its library of nearly 2,200 episodes features some of the most recognizable brands such as Lizzie McGuire, Mia and me, Moomins, Miffy, Rainbow Fish, Conni and Something Else.
The company controls Telescreen B.V., who acts as the international TV-distribution arm, m4e Television GmbH, Tex-ass Textilvertriebs GmbH, a leading manufacturer for licensed apparel and accessories, Lucky Punch, a Joint Venture for the production of animated television shows, as well as m4e Licensing & Merchandising, a full service agency/division that represents entertainment, sports and lifestyle brands such as Winx Club, Beyblade, KiKANiNCHEN or the German Football Association (DFB).
m4e Group key facts:
• The full value-added chain from one source
• Library of nearly 2,200 episodes of best children and family program
• Award-winning shows in over 150 territories worldwide
• New shows in development/production: Mia and me, Tip the Mouse, Pinkeltje

About Mattel

Mattel, Inc. (NASDAQ:MAT) (www.mattel.com) is the worldwide leader in the design, manufacture and marketing of toys and family products. The Mattel family is comprised of such best‐selling brands as Barbie®, the most popular fashion doll ever introduced, Hot Wheels®, Matchbox®, American Girl®, Radica® and Tyco R/C®, as well as Fisher‐Price® brands, including Thomas & Friends®, Little People®, Power Wheels® and a wide array of entertainment‐inspired toy lines. In 2012, Mattel was named as one of FORTUNE Magazine’s “100 Best Companies to Work For” for the fifth year in a row.
Mattel also is ranked among Corporate Responsibility Magazine’s “100 Best Corporate Citizens.” With worldwide
headquarters in El Segundo, Calif., Mattel employs approximately 28,000 people in 43 countries and territories and sells products in more than 150 nations. At Mattel, we are “Creating the Future of Play.”

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